As I mentioned yesterday, Bobbi and I went to the Fresh & Easy headquarters for the unveiling of their new line, Eat Well. The whole idea is to make their prepared meals lower in sodium, sugar, saturated fat and calories. It was a fun night, but I am sure tired now! I thought I would share some pictures with you all, just to keep you in the know! If you want to see me looking rather spazzy, check out Bobbi’s post. She also has a picture of all of the bloggers!
The Eat Well line is 17 new prepackaged meals that will start selling on April 7. Most of them are under $3.99, but the two salmon dishes are $4.99. That is still a very good price for premade meals with fresh ingredients. And in case you were wondering — the fish and seafood (there is also a coconut shrimp dish) is from sustainable farms. They do come from Asia, but they have checked out each supplier to make sure the fish are clean and healthy and that eating them does not damage the environment. Anywho, enjoy the pictures.
As we killed time in Bristol Farms, I found these Go Girls and thought of my partner in crime, Emily, and the fun pics with Go Girls from her wedding!
Bobbi looking at the expensive bottles of wine. And enjoying a free sample of pasta — we couldn’t wait til 6 p.m.!
Some of the wines that they gave us to drink — the prosecco was delicious. And it reminded me of Eva, because she loves prosecco, and when Matt bought prosecco for me when he proposed!
Checking out the new line of Eat Well foods with Denise!
Ever the food blogger, Bobbi got some great pics of the food!
John telling us all about Eat Well and also the new line that they are coming out with for kids. John has an amazing memory — he read all of our blogs and was able to tell us all about ourselves. Case in point: “Newlywife. You are the one who blogs with your cousin. You both have Matts, and recently one of them was stepping away from the smoke on the BBQ.” Impressive.
This was by far my favorite dish. And I’m not really a big seafood person. Mom, are you surprised?
Bobbi checking out some of the previous designs and names for the Eat Well line.
The potatoes and salad in this dish looked delish (but they didn’t have it to taste).
Bloggers in the test kitchen with Kate — the large batch creator. There are cute little testing cubicles behind the girls.
Wow. All of the bloggers wanted pics of the Fresh & Easy employees. The cameras were all out all night. but this kind of captured the feeling of what it is like when bloggers get together!
The Freash & Easy team — or at least the few who were there. Let’s see if I can get the names: Kate, Katie, Stefanie, John, Roberto (who says he is always the awkward tall guy in the back of the photo who you cannot see), Denish, Sallie, Loren, oooh I don’t think I really met the next girl, and Whitney (she’s only been an official employee for a few weeks — lucky girl!). If any of you F&E employees are reading this, leave a comment to say hi! And I’m so sorry I forgot one name. But remembering the rest was a feat. Oh yeah, and Eddie is not pictured. This staff made me feel so loved — Bobbi and I were greeted by the team we met a few weeks ago (Eddie, Roberto, Sallie, Stefanie and Denise) as if we were long lost buddies!
Again, Fresh & Easy did not pay me to say all this. I just really like them! They did however, give us sweet swag bags, but who could resist that?

PS — Fresh & Easy did not pay us to review their store or products.














That’s so funny that they knew about us. We’re famous!
Next time you hang out with them, tell them to hurry up with the Nor Cal stores. Especially if they carry Go Girls and prosecco. Yes please!
Your mom is indeed surprised. Although I knew you’d grow into eating fish someday …
And if you can hear me stomping my feet impatiently, it’s because I want a F&E in my little corner of the East Bay. Tell them that!
I actually mentioned that you guys wanted some in Norcal. They said they are coming soon. They have a bunch of proposed sites! I told them that they should invite my Newlywife counterpart to the opening of the Hayward one!
The Go Girls were actually across the street at Bristol farms – but I bet they have them at F&E… I will have to check next time! And that prosecco is only $4!!
I told you: I am the awkward tall guy in the back of this picture too. lol – great post, so nice to have you along…it was a lot of fun, we will have to do it again soon!